Daniel Ashworth does the part of the work that can't be done from a spec sheet: he installs the app, sets it up cold like a new user would, and lives in it for a few weeks before he writes a word. That's how the details that decide whether people stick — onboarding friction, how many taps a breakfast takes, where the database is thin, which paywall nag shows up on day three — end up in our reviews instead of marketing copy. He is deliberately even-handed about cons: if he calls out a flaw in a competitor, he holds the app he likes to the same standard. When the hands-on experience and the community sentiment disagree, he says so rather than picking the tidier story.